UNLEASH
YOUR
PURPOSE
Uncover your 'Why' and step into a thriving life of impact...
I'MÂ JOE
Iâve always longed to live a life of impact â but unlike many friends, I didnât have a clear âthingâ I was pursuing. I enjoyed what I studied at university, but I often felt envious of those on vocational paths like Medicine or Architecture who seemed to have clarity from the start.
Even as I progressed in my career, I couldnât shake the question: Am I really living with purpose? That question led me to explore tools and frameworks that helped me gain clarity â and, in my Learning and Talent roles, I began helping others do the same.
Over the years, I developed a simple but powerful approach that brings together structured reflection on your story, strengths, and values, and turns that clarity into practical focus and action. Itâs helped me, and those Iâve worked with, align our lives with our deepest sense of purpose â and pursue it with confidence.
Thatâs why I created Core Purpose Coaching and the Unleash Your Purpose course: to help you find the clarity I spent years seeking, and live a life of impact powered by your unique strengths.
We live in an astonishing age of information, technology, and choices. Yet so many of us struggle to know our part in the story of the world, and our aspirations to live a life of purpose and impact get buried amidst the complexity and urgency of everyday life. I have often been overwhelmed by these feelings through the decades.
And I have learnt that to move to a purpose-orientated life we need to generate clarity on our purpose and strengths, and then develop a practical plan to shape our reality around them. The Unleash Your Purpose course will equip you to do just that!
Why spend any more years anxious about whether you are âmissing your partâ when you can begin your journey into clarity and action now?
Unleash the power of your purposeÂ
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Iâm looking for individuals who want to dive deep to:
- Get clarity on their core purpose
- Grow in confidence in their unique strengthsÂ
- Unleash them to achieve their core projects
To achieve this we'll deploy proven tools including 9 clues to your story, Clifton Strengths All 34, and Your Core Plan.
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I'll walk with you every step of the way.Â
The 9 Clues Tool
Developed specifically for this course you'll use these 9Â approaches to reflect on your story, unearthing vital clues to your core sense of purpose
Clifton Strengths All 34 Report
You'll complete the globally leading talent assessment tool and receive a full coaching debrief (I am a certified Clifton Strengths coach)
Your Core Plan
Developed by Core Purpose Coaching, your Core Plan will help you to set goals aligned to your purpose, and to pursue them using your strengths
Why You Feel You're DriftingÂ
(And the great news that you don't have to drift anymore...)
Youâre not lazy. Youâre not unmotivated.
But if youâve ever asked âWhy canât I seem to move forward?â â youâre not alone.
Most people stay stuck not because they lack purpose, but because they face silent roadblocks they donât know how to name, let alone overcome. For example you might:
- Struggle to see the real value in your own story and strengths
- Have a deep sense of purpose, but no clear way to turn that into action
- Feel constantly overwhelmed, juggling everyday life without effectively prioritising
- Worry that itâs âtoo lateâ or youâve âmissed your chanceâ
These are common â and completely normal â barriers. But hereâs the breakthrough: once you begin aligning your life with your core purpose, youâll find the energy, clarity, and momentum you never knew was possible before. And it is far less exhausting than continuing to live out of sync with your unique purpose, story, and strengths!
This course will guide you through each step â so you donât have to figure it out on your own.
INTRODUCING...
Unleash Your
Purpose
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Core Purpose Coaching's flagship course
Live online format
Small cohorts
THE PATH WE'LL TAKE TOGETHER
Unleash Your Purpose exists because Iâve been there.
And Iâve discovered that purpose isnât something you stumble upon â itâs something you uncover, shape, and strengthen through guided reflection, focused action, and the right support.
This course walks you step-by-step through the process of:
- Understanding your unique story, values, and strengths
- Defining a purpose that is both inspiring and actionable
- Creating a plan that aligns your time and energy with what truly matters
Because hereâs the truth: continuing to drift drains more energy than clarifying your purpose. Once you start building a life aligned to your purpose and powered by your strengths everything begins to shift â in a real and lasting way.
STEPÂ #1
Understand what purpose is and the transformation that gaining clarity on your purpose will bring
STEPÂ #2
We'll dig into your story and explore your values using our 9 Clues tool, unearthing vital themes central to your core purpose
STEPÂ #3
We'll dive deep into the inspirational Clifton Strengths All 34 Report to understand your unique combination of talents
STEPÂ #4
We'll develop strategies to turn your unique combination of natural talents into powerful strengths
STEPÂ #5
We'll finish crafting your purpose statements and use them to identify your Core Projects Â
STEPÂ #6
We'll use a structured plan to prioritise pursuing your core projects using your unique strengths (Your Core Plan)
Here's what you get...
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6 live coaching sessionsÂ
Weekly, online, group sessions to take you through the core steps of the programme
Clifton Strengths report
Your Full Clifton Strengths 34 Report (worth ÂŁ60)
Recordings of each session
Lifetime access to all session recordings
Exclusive resources
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To continue your journey between sessions and after the coaching programme finishes
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Direct access to me
Access to myself via Discord chat for any questions and support, continuing for 6 months after your programme concludes
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Community
Automatic membership of the Core Purpose community on Discord for 12 months
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Loyalty reward
A 20% discount off future Core Purpose Coaching courses
Your Core Plan
A tangible and practical resource to help you prioritise your core projects, powered by your unique strengths, and in alignment with your core purpose
Will This Work For Me?
It's natural to have questions about any experience that presents a path to personal transformation. Let me address some of the common concerns I hear from people:Â
My approach is to guide you through a robust method for exploring these questions for yourself; I wonât be judging your conclusions, offering therapy, or taking you into your panic zone. I am certified as a Clifton Strengths coach which means my ability to appropriately explore deep issues of talent, values, and goals has been verified.Â
In reflecting on our story, strengths, and purpose we use established methodologies - including the CliftonStrengths 34 Report - that lead to concrete and actionable insights. And the Core Plan module covers the whole spectrum from your big goals to specific steps and daily practices. Nothing fluffy to contend with here, and unleashing the power of your purpose is one of the most enduring investments you can make.Â
I get it, I felt like this for many years. And you may well be living an extremely pressurised life. But the approach in Unleash Your Purpose really does offer a path to shaping the narrative, priorities, and practices of your life rather than having your circumstances or other people shape them for you.
The great news is that connecting to your purpose and strengths has a transformative impact whatever stage, job, or situation of life you are in. And the vast majority of the impact I have seen through these tools has been for ordinary individuals who become equipped with a new mindset and confidence wherever they are in the present.Â
Those who find deep connection to their sense of purpose report exactly the opposite - real life, the 'action', the 'getting on with it' all become supercharged. This is because when we use our strengths to in alignment with our purpose everything flows from being our authentic self - rather than putting lots of wasted effort into being someone we are not.
While there is a level of vulnerability of sharing reflections on your purpose, strengths, and stories in a small group it is more than rewarded by the huge benefit of walking with other explorers on this journey of self-discovery. It offers fresh perspectives, friendship, accountability, and true community.Â
If this aspect really worries you please contact me for a bespoke 1-2-1 coaching price, but I truly believe you will get the most out of this programme in the small group context.
Imagine 3 months from now...
...youâve uncovered your core purpose and built a life aligned with your unique strengths that:
Creates Meaningful Impact
⢠You inspire and influence those around you with clarity and confidence
⢠Your life feels connected and purposeful, not just busy or reactive
Builds Lasting Confidence
⢠Youâve gained clarity on your strengths and how to use them effectively
⢠You make decisions from a place of alignment, not confusion or doubt
⢠You approach challenges with resilience and a clear sense of direction
Enables You To Thrive
⢠You have a practical, flexible plan that fits your life and priorities
⢠You invest your time and energy where it counts most, without burnout
⢠You feel grounded, energised, and excited about whatâs ahead
This isnât a pipe dream â itâs within your reach
 Just like others Iâve worked with, you can:
⢠Discover your true 'Why' and build a life around it
⢠Unlock your unique strengths and use them to create impact
⢠Step into intentional daily living through prioritising your essential projects
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GET STARTED TODAY!
MONEY-BACK GUARANTEE
If you arenât satisfied with the Unleash Your Purpose course you can let me know by the end of session 2 for a full refund. No questions asked.